Journal of Business Communication

 

Advanced Search

Journal Navigation

Journal Home

Subscriptions

Archive

Contact Us

Table of Contents

Click here for free access to the SAGE eReference platform!

Sign In to gain access to subscriptions and/or personal tools.
This Article
Right arrow Full Text (PDF)
Right arrow Alert me when this article is cited
Right arrow Alert me if a correction is posted
Services
Right arrow Email this article to a friend
Right arrow Similar articles in this journal
Right arrow Alert me to new issues of the journal
Right arrow Add to Saved Citations
Right arrow Download to citation manager
Right arrowRequest Permissions
Right arrow Request Reprints
Right arrow Add to My Marked Citations
Citing Articles
Right arrow Citing Articles via Google Scholar
Google Scholar
Right arrow Articles by Garver, E.
Right arrow Search for Related Content
Social Bookmarking
 Add to CiteULike   Add to Connotea   Add to Del.icio.us   Add to Digg   Add to Reddit   Add to Technorati  
What's this?
Journal of Business Communication, Vol. 22, No. 1, 51-73 (1985)
DOI: 10.1177/002194368502200103

Teaching Writing and Teaching Virtue

Eugene Garver

California State University - San Bernardino

The ability to write well is more than just a neutral technique to be used for good or bad purposes. As Hobbes says, "eloquence persuades because it is seeming prudence", the effectiveness of a communication comes from its apparently embodying practical reasoning. Consequently, learning how to write well is an opportunity to leam how to deliberate, how to bring principles and concrete facts to bear on a situation that requires decision and action. learning to write well is the acquisition of equipment without which the moral life is incomplete.


Add to CiteULike CiteULike   Add to Connotea Connotea   Add to Del.icio.us Del.icio.us   Add to Digg Digg   Add to Reddit Reddit   Add to Technorati Technorati    What's this?