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Journal of Business Communication, Vol. 25, No. 2, 67-83 (1988)
DOI: 10.1177/002194368802500206

Teaching Arrangement Inductively

Michael Mendelson

Iowa State University

Because business communication texts take a product-oriented approach to arrangement, business writers tend to overlook the value of context-specific arrangements. Teaching arrangement inductively, however, offers an alternative to the standard imitation of text models. Initially pioneered by the Greek rhetorician Isocrates, the inductive method stimulates individual rather than formulaic responses to the problems of organization. Inductively-trained writers also come to see arrangement as a powerful element in persuasive dis course.


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[Abstract]