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Journal of Business Communication
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Who We Are and What We Do, 2008

Dale Cyphert

University of Northern Iowa, dale.cyphert{at}uni.edu

A recent survey of some Association for Business Communication members highlights changes in the organization's focus over the past 40 years. Members continue to highly value pedagogical relevance, but the Association for Business Communication clearly attracts research-active academics, suggesting potential directions for the organization.

Key Words: discipline • Association for Business Communication • strategic planning

This version was published on April 1, 2009

Journal of Business Communication, Vol. 46, No. 2, 262-274 (2009)
DOI: 10.1177/0021943608328080
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