Journal of Business Communication

 

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Journal of Business Communication, Vol. 5, No. 2, 23-29 (1968)
DOI: 10.1177/002194366800500203

Communications Impact: Power Source for Decision Makers

Robert R. Aurner

Dr. Aurner shares with readers of this article his consulting experiences and philosophy, touching upon many aspects of corporate communication. This article was given as an address before the ABWA National Convention in San Francisco, September 1, 1967.


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