Journal of Business Communication

 

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Journal of Business Communication, Vol. 9, No. 4, 19-23 (1972)
DOI: 10.1177/002194367200900404

Professors and Executives Appraise Business Communication Education

Bill G. Rainey

East Central State College, Ada, Oklahoma

For this study, 105 AACSB professors and 50 corporate executives have given their opinions about college training in business communication. Findings of the survey indicate that a majority of both professors and executives agree as to the value of courses such as Principles of Business Communication, Business Report Writing, and others.


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