Journal of Business Communication -- Table of Contents (January 1 1980, 17 [2])

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Contents: January 1 1980, Volume 17, No. 2 [Index by Author] Other Issues:

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David Moutoux and Michael Porte: Small Talk in Industry
Journal of Business Communication 1980 17: 3-11. [Abstract] [PDF] [References] [Request Permission]

C.D. Porterfield: Toward the Integration of Communication and Management
Journal of Business Communication 1980 17: 13-21. [Abstract] [PDF] [References] [Request Permission]

Yasuhiko Kobayashi: Differences in Advertising Creativity Between the U.S. and Japan: a Cultural Point of View
Journal of Business Communication 1980 17: 23-31. [Abstract] [PDF] [Request Permission]

E. Carolyn Ater and Kyle Jane Coulter: Consumer Internships: Encouraging Consumer/Business Dialogue
Journal of Business Communication 1980 17: 33-39. [Abstract] [PDF] [References] [Request Permission]

Dan H. Swenson: Relative Importance of Business Communication Ski Lls for the Next Ten Years
Journal of Business Communication 1980 17: 41-49. [Abstract] [PDF] [Request Permission]

Lawrence D. Brennan: Book Reviews : Basic Technical and Business Writing. Joanna M. Freeman. Ames, IA: The Iowa State University Press, 1979. 211 pages
Journal of Business Communication 1980 17: 51-52. [PDF] [Request Permission]

: Book Reviews : Information Strategies: New Paths to Corporate Power. Gerald M. Goldhaber, Harry S. Dennis, III, Gary M. Richetto, and Osmo A. Wiio. Englewood Cliffs, NJ: Prentice-Hall, Inc., 1979, 232 pages
Journal of Business Communication 1980 17: 53-54. [PDF] [Request Permission]

: Book Reviews : Successful Direct Marketing Methods, Second Edition. Bob Stone. Chicago, IL: Crain Books, 1979, 370 pages
Journal of Business Communication 1980 17: 54-55. [PDF] [Request Permission]

: Book Reviews : The New Corporate Philanthropy. Frank Koch. New York: Ple num Press, 1979, 305 pages
Journal of Business Communication 1980 17: 55-56. [PDF] [Request Permission]

: Book Reviews : The Manager's Style Book: Communication Skills to Improve Your Performance. Morris R. Bogard. Englewood Cliffs, NJ: Prentice-Hall, 1979. 179 pages
Journal of Business Communication 1980 17: 56. [PDF] [Request Permission]

: Book Reviews : Contact: A Textbook in Applied Communication, Third Edition. C. Jeriel Howard, Richard Francis Tracz, and Coramae Thomas. Englewood Cliffs, NJ: Prentice-Hall, Inc., 1979. 295 pages
Journal of Business Communication 1980 17: 57. [PDF] [Request Permission]

David N. Bateman: Two Films
Journal of Business Communication 1980 17: 59-60. [PDF] [Request Permission]

: News and Notes
Journal of Business Communication 1980 17: 61-64. [PDF] [Request Permission]

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